Epson has won global recognition for its sales of 3-Chip Liquid Crystal Display (3LCD) projectors from a reputed research firm. The renowned international market research firm, Futuresource Consulting Ltd affirmed that Epson, for 8 consecutive years (2001 to 2008), had been the global leader in projector sales.
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In 2008, Epson’s market share had expanded by 17.09% (versus 2007), achieving a commanding 20.62% share of the digital projectors market world-wide. In South and Southeast Asia, Epson 3LCD projectors lead the market with 15.2% share of a highly fragmented market of more than 30 competing brands.
Epson believes that its success in the projection market is attributed to the technological superiority of 3LCD, its comprehensive range of projectors products, and its excellent after-sale services. For instance, to ensure unparalleled visual realism from the demands of home theatre enthusiasts, Epson launched a full High Definition (HD), 1080p projector, the Epson EH-TW4000 in December 2008 that is able to achieve a stunning contrast ratio of 75,000:1 – one of the highest in the industry to date.
For business applications – where portability and brightness remain key purchasing criteria – Epson offers a range of wireless, ultra-portable projectors, like the Epson EB-1735, which weigh less than 2Kg, and is able to achieve brightness levels of 3,000 ANSI lumens and more.
“Sales and presentation applications, which are the fastest growing applications in the business and institutional markets, will continue to be the major driving force for the growth for Epson 3LCD projectors”, says Ed Bonoan, Epson Philippines Senior General Manager, Division Head for Sales and Marketing.“As a technology leader in the Philippines, Epson remains firmly committed to our mission of exceeding expectations by launching more cutting-edge digital imaging solutions this year.”